From Siloed Channels to a Unified Commerce View
Retailers often struggle with a fragmented view of their business, analyzing store performance in one system and Shopify data in another. This makes it impossible to understand the true customer journey or overall business health. The Cybex Omnichannel Analytics application breaks down these silos. By integrating data from every channel into the Cybex Retail AI Data Platform, we provide a single, coherent view of your entire operation.
This is about more than just combined dashboards. It's about creating a holistic understanding of performance, where you can compare store traffic to online sessions, analyze cross-channel loyalty, and ensure data integrity across your entire enterprise.
Core AI Use Cases in Omnichannel Analytics
Our application uses advanced AI to deliver a complete picture of your business, from high-level strategy to granular, channel-specific KPIs.
1. Unified Performance & Target Planning
Set intelligent, channel-aware goals and analyze performance with a true omnichannel lens.
- Omnichannel KPI Planning: Develop store and Shopify target sales and KPI plans that roll up into a unified business forecast.
- Sales Channel Comparatives: Analyze and compare performance across channels, understanding how promotions in one channel impact another.
- Same-Store/Same-Channel Sales Analysis: Conduct true "like-for-like" analysis, with prior year comparisons adjusted for store openings, closures, and other events.
2. Integrated Customer & Operations Analytics
Understand the interplay between your customers, employees, and channels to drive efficiency and sales.
- Traffic & Staffing Intelligence: Forecast store customer traffic and optimize staff schedules, while analyzing employee performance KPIs against sales and conversion.
- CRM & Loyalty Integration: Analyze customer behavior across channels to measure loyalty program effectiveness and understand the omnichannel customer journey.
- Advanced Forecasting: Forecasts incorporate weekly seasonality indexes and style life cycle curves to provide accurate demand predictions for every channel.
3. Enterprise Revenue & Data Assurance
Build a foundation of trust by applying sales audit principles across your entire business.
- Cross-Channel Sales Audit: Implement e-commerce and sales audit functionality to detect anomalies, validate transactions, and ensure revenue assurance across all sales channels.
- Unified Data Model: Leverage a single source of truth for all analysis, ensuring that metrics like Gross Margin are calculated consistently for every customer segment and channel.
Key Benefits for Project Decision-Makers
Implementing the Cybex AI Omnichannel Analytics application provides a unified command center for your entire retail operation.
True Omnichannel View
Break down data silos to gain a complete, 360-degree view of your customers and business performance across all stores and digital channels.
Optimized Cross-Channel Performance
Make smarter strategic decisions by understanding how your channels interact, leading to more effective promotions, better staffing, and higher overall profitability.
Enhanced Customer Understanding
By connecting CRM, loyalty, and transactional data, you can finally understand the complete customer journey and build more effective engagement strategies.
In-House Customization & Deployment Project
We partner with your team to deploy an Omnichannel Analytics solution tailored to your unique business goals and data landscape. A typical project follows a clear, phased approach:
Phase 1: Integration (2-3 Weeks)
Connect to your data sources (POS, Shopify, ERP, Traffic Counters, Loyalty). Our adapters map your schemas to the Cybex conformed data model.
Phase 2: Customization (2-3 Weeks)
Define your specific omnichannel KPIs and business rules. We train the initial forecasting and anomaly detection models on your historical data.
Phase 3: Deployment & Training (1-2 Weeks)
Go-live with the application. We provide unified dashboards for executive, regional, and store-level users, plus comprehensive training.
Ready to unlock a unified view of your retail enterprise?
The Cybex Omnichannel Analytics application is the key to data-driven growth.